Ananas Consulting provides tailored remote hotel sales services, supporting hotels across Australia and New Zealand — from major CBD and regional destinations to suburban and boutique properties.

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Our experienced team of Sales Consultants bring extensive, hands-on expertise across key hotel market segments including Conference & Events (MICE), Corporate, Leisure and Inbound. We take the time to understand your property, brand and target markets to ensure the right consultant and strategy is aligned to your commercial objectives.

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We work as an extension of your team — navigating brand tools and systems, championing your sales culture, and delivering customised strategies designed to maximise revenue performance and long-term growth.

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We deliver tailored sales and marketing solutions that build strong brand awareness and, most importantly, drive measurable financial returns. Our focus is on creating sustainable, incremental growth that allows your business to move from strength to strength.

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OUR SERVICES:

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Proactive Sales & Business Development
Targeted prospecting to generate new business for the property, including corporate telemarketing, identifying and engaging key demand generators, conducting competitive set analysis, securing new group and local accounts, managing key relationships, and negotiating commercial agreements.

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Reactive Sales Management
Ongoing management and growth of existing client relationships across Corporate, MICE and Leisure segments.

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RFP & Account Management
End-to-end management of the RFP process, including completion of all brand-channel RFPs, development of compelling business cases for preferred accounts, and collaboration with National Account teams to maximise room night production.

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Enquiry Handling
Prompt and professional response to all incoming sales enquiries to optimise conversion opportunities.

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Market Analysis & Segmentation
Detailed analysis of market segments with strategic realignment where required to drive higher-yielding business.

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Sales Planning & Execution
Development and delivery of a structured Sales Activity Plan aligned with the property’s commercial objectives.

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Sales Coaching
One-on-one sales coaching to strengthen capability, performance and consistency.

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Marketing Support
Driving marketing activity for the property, including social media management and the creation and execution of targeted EDM campaigns.

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